Privacy Policy

Last updated: August 17, 2026

This Privacy Policy describes how Le Borô collects, uses, discloses and protects personal information when you visit our website, interact with our advertisements or communications, make a purchase, contact customer service or otherwise use our services.

For purposes of applicable data protection laws, the business responsible for the processing described in this Policy is:

LE BORO COMERCIO DE CALCADOS LTDA
CNPJ: 39.270.150/0001-50
Alameda Franca, 1342
Jardim Paulista
São Paulo - SP
CEP 01422-004
Brazil
Email: Atendimento@leboro.com.br

1. Personal Information We Collect

Depending on how you interact with us, we may collect information including:

• name and surname;
• email address;
• telephone number;
• billing and shipping address;
• order and purchase history;
• products viewed or added to cart;
• communications with customer service;
• return and exchange information;
• marketing preferences;
• IP address;
• browser and device information;
• cookie and advertising identifiers;
• website activity and interaction data;
• approximate location derived from IP address;
• payment status and transaction information provided by payment processors; and
• information reasonably necessary for fraud prevention, shipping and customs clearance.

2. How We Collect Information

We may collect personal information:

• directly from you;
• through your use of our website;
• through cookies, pixels and similar technologies;
• from Shopify and applications connected to our store;
• from payment providers;
• from shipping and logistics providers;
• from advertising and analytics providers; and
• from other service providers acting on our behalf.

3. How We Use Personal Information

We may use personal information to:

• process and fulfill orders;
• process payments and refunds;
• deliver products;
• complete customs and international shipping procedures;
• manage returns and exchanges;
• provide customer service;
• communicate transactional information;
• prevent fraud and protect our website and customers;
• maintain and improve our website;
• measure website and advertising performance;
• understand how customers use our services;
• personalize marketing where permitted;
• send marketing communications where permitted by law;
• create advertising audiences where permitted by law;
• comply with accounting, tax, customs and legal obligations; and
• establish, exercise or defend legal claims.

4. Shopify

Our online store is powered by Shopify.

Shopify processes information necessary to provide the ecommerce platform, checkout, account, security and related services used by our store.

Your information may therefore be processed by Shopify and its service providers in accordance with their applicable privacy practices.

5. Payment Processing

International payments may be processed through PayPal.

Payment providers receive the information necessary to authorize and process transactions.

We do not intentionally request that customers send complete payment card credentials to us by email, messaging applications or other unauthorized channels.

6. Shipping and Logistics

We may disclose information necessary to fulfill and deliver orders to logistics companies, customs intermediaries and carriers.

These providers may include:

• ShipSmart;
• DHL;
• FedEx;
• UPS; and
• other carriers or logistics providers used for a particular shipment.

Information disclosed may include your name, shipping address, telephone number, email address, order information and customs information when required.

7. Analytics

We use analytics technologies, including Google Analytics 4 (GA4), to understand how visitors interact with our website and to measure website performance.

Depending on your location and consent choices, these technologies may process device information, IP-related information, cookie identifiers, browsing activity, interactions and conversion information.

8. Google Advertising Technologies

We use Google advertising and measurement services, which may include:

• Google Ads;
• Google Ads conversion tracking;
• Google Ads Enhanced Conversions;
• Google Merchant Center;
• Google remarketing and advertising measurement technologies; and
• Google Analytics.

Enhanced Conversions may use first-party information that you provide to us, such as an email address, telephone number or other eligible information, in a privacy-enhanced or hashed form where supported, to improve conversion measurement and advertising attribution.

Google may process information in accordance with its own applicable privacy and advertising policies.

9. Meta Advertising Technologies

We use Meta Business Tools, which may include:

• Meta Pixel;
• Meta Conversions API;
• conversion measurement;
• advertising attribution;
• custom and remarketing audiences where permitted; and
• Meta product catalog services.

These technologies may allow information about interactions with our website or purchases to be transmitted to Meta for measurement, advertising optimization and related purposes, subject to applicable law and your privacy choices.

Where supported and appropriate, information such as email addresses or telephone numbers may be transmitted using hashing or other privacy-enhancing measures.

10. Email and Customer Communications

We may use Shopify and SendPulse to manage customer communications, transactional messages and marketing communications.

Marketing messages are sent only where permitted by applicable law.

You may unsubscribe from marketing emails through the unsubscribe mechanism included in the communication or by contacting us.

11. WhatsApp

Where you choose to communicate with us through WhatsApp, we process the information contained in those communications to provide customer service and, where legally permitted and appropriately authorized, marketing communications.

WhatsApp and its related service providers may separately process information according to their own privacy practices.

12. Cookies and Similar Technologies

Our website may use cookies, pixels, local storage and similar technologies for purposes including:

• essential store functionality;
• security;
• shopping cart and checkout functionality;
• preferences;
• analytics;
• advertising measurement;
• remarketing; and
• personalization.

Where consent is required by applicable law, non-essential analytics and advertising technologies will be subject to the privacy and cookie choices made available on our website.

You may be able to modify your choices through our cookie or privacy preference controls when available.

13. Legal Bases for Processing

Where laws such as the GDPR require a legal basis for processing, we process personal information as applicable on the basis of:

• performance of a contract, including processing and delivering your order;
• compliance with legal obligations;
• our legitimate interests, where those interests are not overridden by your rights;
• your consent, where consent is required; or
• another lawful basis permitted by applicable law.

14. Disclosure of Personal Information

We may disclose personal information to service providers and other parties where reasonably necessary for the purposes described in this Policy, including:

• Shopify;
• PayPal;
• ShipSmart;
• shipping carriers;
• SendPulse;
• Google;
• Meta;
• technology and hosting providers;
• professional advisers;
• government, tax, customs or law enforcement authorities where legally required; and
• successors or counterparties in a legitimate corporate transaction.

15. International Transfers

Because Le Borô operates from Brazil and sells internationally, your personal information may be processed in countries other than the country in which you reside.

Our service providers may also process information in multiple countries.

Where required by applicable law, appropriate safeguards will be used for international transfers of personal information.

16. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including order fulfillment, customer service, accounting, tax, customs, fraud prevention, dispute resolution and compliance with legal obligations.

Retention periods may vary depending on the type of information and applicable legal requirements.

17. Your Privacy Rights

Depending on where you live and the laws applicable to you, you may have rights relating to your personal information, including rights to:

• request access to personal information;
• request correction of inaccurate information;
• request deletion;
• request data portability;
• object to or restrict certain processing;
• withdraw consent where processing is based on consent;
• opt out of certain marketing communications;
• opt out of certain targeted advertising or data sharing where applicable; and
• submit a complaint to an applicable data protection authority.

These rights are subject to applicable law, exemptions and verification requirements.

18. European Privacy Rights

Individuals located in the European Economic Area, United Kingdom or other jurisdictions with comparable data protection laws may exercise the rights available under the applicable data protection legislation.

Where processing relies on consent, consent may be withdrawn at any time without affecting the lawfulness of processing carried out before withdrawal.

19. United States Privacy Rights

Residents of certain U.S. states may have additional privacy rights depending on the applicable law and whether the relevant statutory requirements apply to Le Borô.

Depending on applicable law, the use of some advertising technologies may be characterized as targeted advertising, sharing or similar regulated activity.

Where legally required, corresponding privacy choices or opt-out mechanisms will be made available.

Le Borô does not sell personal information in exchange for monetary payment as part of its ordinary business model.

20. Security

We use reasonable administrative, organizational and technical measures intended to protect personal information.

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

21. Third-Party Websites

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices of third parties, and we recommend reviewing their privacy policies before providing personal information.

22. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, technologies, services or legal requirements.

The updated version will be published on this page with a revised “Last updated” date.

23. Contact and Privacy Requests

To exercise an applicable privacy right or ask questions regarding this Policy, contact:

LE BORO COMERCIO DE CALCADOS LTDA
Email: Atendimento@leboro.com.br
Phone: +55 (47) 99934-0895
Address: Alameda Franca, 1342, Jardim Paulista, São Paulo - SP, CEP 01422-004, Brazil